You may just use one device, which is your phone to text, voice call, video call, share documents, schedule appointments, manage your marketing campaigns, and track your team’s performance. This is creating a huge demand for mobile applications in the market.
On the other hand, your customers are already on the target audience list of your competitors. How could you win this battle and reach them?
Remember that connecting effectively is more important than connecting first. So, what can you do to create an effective communication? We would say to implement ‘omnichannel communication’.
Interesting? Then let’s explore more about omnichannel communication, its benefits, and how it could be your solution.
To communicate with the internal team and customers, you have options like chat, calls, emails and even notification messages to choose.
Your customers are looking for a quick and easy way to communicate with you. So, make it easier by being available for a visit, call, chat and email anytime. This all together makes the omnichannel communication.
You are receiving a limited offer on one of your favorite products that you need from your favorite brand. Now you decided to make a purchase with their website.
The next day, you will receive an email from the brand for similar products or accessory products that you might be interested in. This will redirect to their mobile application when you click on the purchase link.
Now you are seeing that there’s a clarification that you need to confirm with the seller. So, you are texting them with the mobile app and later you receive a call from the team on your recent chat experience.
Being a customer yourself, you will feel that you are well treated, and your brand has the best customer communication tools, right?
Here your favorite brand used their omnichannel tools to communicate with you. Yes, the social media, email, chat, and call are the channels in the omnichannel platform.
You might think that omnichannel communication concept is for the top brands. If you look into its features and benefits, you will agree that it is for every business.
To understand the omnichannel features, considering the best omnichannel software like CRM HUB 360 can help you.
CRM HUB 360 offers a complete range of in-app communication features for either within your team or with customers. You can easily connect with this single software as it has chat, call, video call, email, in-app notifications, SMS, and WhatsApp marketing services.
Answer your customer queries instantly with CRM HUB 360’s AI-powered chatbot. You can redirect them to a call or chat with chatbot feature for a better communication.
Send notifications about account creation, lead adds, lead removals, meeting schedules, reports and more with simple notification feature.
The omnichannel CRM software helps you to connect with customers for a quick chat with in-app voice calls and video calls also. You can schedule your calls with integrated calendar.
There are several benefits you can achieve by using omnichannel CRM software for your business. Here are few listed,
Omnichannel software provides you a quick and multiple channel customer engagement. This enables customers to interact more and trust your brand.
Improve Your Operational Efficiency:
Automate Tasks and Reduce Follow-Up Times:
Your CRM software enables you to auto assign tasks and handle customer requests. This allows you to reduce manual task allocation. You can send and receive instant notifications on task progress which reduces follow-up times.
Increase Customer Retention:
You can enhance your customer relationship with effective and reliable customer support and increase customer retention rate. Build trust among customers and ensure that all their queries are handled accurately with omnichannel software.
Handling all your communication and files under one software can be more secure. You can reduce the use of multiple apps for data security and protect your business and customer data with a strong omnichannel software.
Reduce costs on purchasing multiple software. Using a single CRM software like CRM HUB 360, can help you save a significant price.
Now, if you are a business that handles customers too often and your team needs a single app solution, then you must start with omnichannel CRM software. Start with listing out your communication channel needs such as SMS, WhatsApp, and email integration features, and create a list of teams you will need to add into the CRM software.
This gives you a clarity of your requirements and helps you easily customize your CRM Software.
Visit CRM HUB 360 to find out the latest features you might need and connect with our experts for a free demo.
